3 benefits of diversification and asset allocation

Key Points

  • Diversification and asset allocation are time-tested investment strategies.
  • Use them to invest with more intention, objectivity and confidence.
  • Your Ameriprise advisor can provide personalized advice to help you achieve your long-term investment goals.

To help mitigate risks, preserve the value of your portfolio and enhance growth opportunities over the long-term, you and your Ameriprise financial advisor can lean on the time-tested strategies of diversification and asset allocation.

Here’s a primer on how they can help you achieve your goals.

Asset allocation and diversification defined

  • Diversification is an investment strategy that spreads dollars across a variety of assets, including stocks, bonds, alternative investments and cash for the purpose of mitigating risk. Think of the adage, “Don’t put all your eggs in one basket.”
  • Asset allocation is another strategy that can help you customize your mix of asset types across a range of investments. The right asset allocation will factor in your goals, risk tolerance, time horizon and tax sensitivity while also keeping you focused on realistic return expectations.

How can you benefit?

Diversification and asset allocation — coupled with personalized advice from your Ameriprise financial advisor — can help you invest with more intention, objectivity and confidence. It also can help you:

Risk (standard deviation)

Standard deviation measures the spread or dispersion of returns around the average. A higher number indicates a higher level of risk, and a lower number indicates a lower level of risk.

Mitigate risks. Rather than investing in only one asset class — and accepting all the related risks — diversification can help you spread risk so investments that do poorly may be offset by those that do better. As the following table of two hypothetical portfolios shows, a broadly diversified portfolio delivers less risk than a basic two-asset portfolio. Less risk could make you less prone to emotionally driven, counterproductive decisions.

  3-year 5-year 10-year 15-year 
Basic two-asset portfolio1 7.5% 7.6% 9.6% 10.5%
Broadly diversified portfolio2 6.1% 6.1% 8.4% 9.0%

Data source: Morningstar direct, as of Dec. 31 2018. Risk/standard deviation assumes monthly rebalancing and is calculated using daily returns.

These figures are shown for illustrative purposes only and are not guaranteed. They do not reflect taxes or investment/product fees or expenses, which would reduce the figures shown here. Past performance is not a guarantee of future results.

Preserve the value of your portfolio. Over time, asset classes perform differently from one another, and no single asset class has consistently outperformed the rest. As the table of hypothetical scenarios highlights, with a diversified portfolio your investment gains can help offset your investment losses. Additionally, when your portfolio loses less of its value in a market decline, it has less ground to make up in a subsequent market recovery.

Investment strategy Starting value
(Jan. 1, 2004)
Ending value
(Dec. 31, 2018)
Largest decline during period6 Gain required for recovery7
Performance chasing3 $100,000 $166,120 -52% 107%
Bottom fishing4 $100,000 $94,703 -47% 87%
Moderate allocation5 $100,000 $237,014 -33% 50%

Data source: Morningstar direct, as of Dec. 31 2018.

This example is shown for illustrative purposes only and is not guaranteed. Client experiences will vary. Past performance is not a guarantee of future results.

Enhance growth potential. When you have a wide array of investments in your portfolio and remain invested, you can benefit from outperforming segments of the market over time. As the chart below illustrates, continuing to invest a fixed amount at regular intervals — especially when stock prices fall — can help you benefit when markets eventually bounce back, as they have historically done. This is called dollar-cost averaging, an investment strategy that enables you to buy fewer shares when the cost is high and more shares when the cost is low. Over time, the average cost of your shares will usually be lower than the average price of those shares.

Past performance does not guarantee future results. Performance in this example is represented by the S&P 500, assumes reinvestment of all income and does not reflect sales charges, fees or expenses. This example is for illustrative purposes only and is not representative of any particular investment. You cannot invest directly in an index. 

Your advisor can help you with a diversified asset allocation strategy

  • Do you have a mix of investments that support your goals?
  • What asset classes make the most sense for you?
  • Are you comfortable with the amount of risk in your portfolio?

Your Ameriprise financial advisor can provide personalized advice for a balanced, diversified investment portfolio. Regularly revisit your portfolio with your advisor, including when your financial goals or personal circumstances change.