Resources & Support
Practice Management
Manage your practice with confidence
Take your practice to the next level with our innovative approach to driving growth. The Ideal Practice Model is a practice management roadmap demonstrating best practices for a repeatable client experience.
- Lead your practice — create your plan, lead your people and execute effectively to maximize growth.
- Provide client service — deliver the experience clients are looking for — one that sets you apart and helps you retain clients.
- Acquire clients — attract more target market clients with turnkey marketing resources.
- Deliver advice — provide the comprehensive advice clients want.
- Implement solutions — offer personalized investing solutions that meet clients’ needs.
Fuel your growth with tailored support
At the heart of our practice management support are personalized resources to help you succeed:
- Business planning — set your annual business planning goals, track progress and access customized support to make your practice vision a reality.
- Peer learning — leverage the experience and knowledge of other top advisors through field leader and advisor-driven focus groups.
- Field leader support — your field leader will work with you to clearly define and understand your goals, develop plans to achieve them and be at your side when you need support.
- Advisor Business Development Group coaching — partner with our dedicated coaches to improve your client acquisition, financial planning, practice leadership and solutions

"My branch manager and local leadership team are very supportive. I don’t feel like I’m left alone on an island. My thoughts and opinions are always received in a respectful manner — I feel heard."
Ireen Sommer, APMA™
Financial Advisor
Wayzata, MN
1For the Employee & Independent Advisors group, the average number of advisors in operation for the calendar year ending December 31, 2019 was 6,276, and the average number of advisors in operation for the calendar year ending December 31, 2024 was 5,662. During the 5-Year Period, the CAGR of GDC for the Employee & Independent Advisors group was 11%.
Support may vary for Ameriprise Advisor Group and Ameriprise Franchise Group advisors. Please consult your local field leader or recruiter for details. Some support and resources are provided to franchise advisors for a fee.